Skip to main content

What Is Persuasive Copywriting And How Can It Help Your Business?


Persuasive copywriting is what draws the attention of prospective customers.  They see your product and are drawn it.  But what makes this happen?  What words can win a customer over without having them laugh at overstatements and hype?  Persuasive copywriting is the style of writing that every business needs in order to get customers to purchase something.

Online, there is a large market for individuals who can write in a persuasive style.  Sure, everyone has their own specific style, but the only thing that truly matters is sales.  Unless the words draw the customer in and help them to make a purchase, the words are wasted.  If the customer has a dollar to spend, he will spend it on your website or on another.  The words that are on that page are what will make the ultimate decision as to whether the customer stays or goes.  It is that simple.

But what makes the sale to the potential buyer?  This information changes with the specific product.  And, in all cases, it is up to the writer to determine the best method for getting the attention and securing the sale.  It is not up to the business owner to do this, but up to their writer to know the right words to use.

For those who are looking for a career in copywriting, they will need to prove themselves time and time again.  Just because it sounds good does not mean that it is the most beneficial to the website.  The freelance position is often the most sought after since many businesses like to have a one on one relationship with their writers.  This helps them to establish the text that they feel is most beneficial. 

The good news is that those who are effective at what they do will likely have business come back to them time and time again.  Once a comfortable relationship is established, freelance workers can count on having more business come their way.  The power of the word is the most important qualification to these individuals. 

For those looking to begin their career, they will need to possess truly powerful words - persuasive copywriting words.

Comments

Popular posts from this blog

Top 10 [FREE] Writing Courses on Youtube That Are Packed With Massive Value

This is a friendly reminder that the best things in life really are FREE, and that includes full spectrum writing courses on Youtube that teach you just about everything you will need to know about operating as a competent, reliable, and skilled copywriter. Sure, you could pay for courses and there's nothing wrong with that. But why not take advantage of a free opportunity? Here are  Top 20 [FREE] Writing Courses on Youtube That Are Packed With Massive Value. 1. Simple Learning's Copywriting Course In this course, writers will learn how to write write product descriptions, multiply sales, and how to influence your readers. Course contains very little fluff - only the most important principles are shared throughout the video.  2. Simplilearn's Full Course Content Marketing Tutorial For Beginners Every content writer and marketer wants that coveted #1 spot on Google. Heck, most want to get to the front page at the very least. This course is all about ranking high on Google an

Article Submissions - Pointing You in the Right Direction

All of you who have been thinking of publishing articles probably seem to be noticing a lot more ads showing up when you search Google for article submission sites. So what does this all mean for you? Well it leaves you the choice of where you wish to submit your article to. Lately new software is out that can let people get an article directory up and running in just a couple of hours and it seems every little fish wants a piece of the action. So how do you choose the correct article directory for your article submission? Here are a few tips to get you in the right direction: Design - You probably are asking yourself why the design of the article directory has anything to do with how good this directory is for you. Well it is, it shows how serious the owners of the site are taking it - the more professional and maintained it looks the longer the site will be online and the more popularity it will gain. RSS Feeds - Make sure the article directory you are submitting

How To Generate Repeat Sales With Your Self-Published Book

The most valuable thing you can collect if you are selling your book from a website when a visitor comes to your book's sales site is not their money... it's their email address and/or other contact information. If you have no clue how to create a website, do not worry about feeling intimidated. It is actually a lot easier than you think. You can also learn a lot by doing a search for a phrase at Google.com like "how to make a website" and "free html tutorial." You will find tons of very good free training that way and can learn how in no time. Anyone can learn the basics of creating a website in just one day. Ok, back to collecting your website visitors contact information. I know, I know you’re probably saying... "I'm an author. I want to write my book, sell my book and become a recognized expert. WHY do I need to get their contact information?" How To Make Money Writing Easy, 350-500 Word Web Articles If You Can Type, You